Dream House

Reaching the Most Powerful Market in the West

Dream House Magazine is:

• the ultimate source for enjoying beautiful homes and affluent lifestyles
• a great opportunity to communicate with high net-worth consumers
• Western Canada's premier fine home and lifestyle publication

Each issue Dream House Magazine showcases Western Canada's finest homes and the luxury lifestyles, products, and services that reflect the desires of the most powerful consumers in this market our readers. With the highest standards in design and photography, our rich editorial content focuses on luxury homes and the lifestyles of the people who live in these homes. Dream House Magazine is simply the most effective media choice for reaching Western Canada's high net-worth market. Targeting top income earners with a publication that recently won the Graphic Designers of Canada award for "Best Editorial Design", Dream House Magazine has developed original distribution channels that guarantee advertisers access to the most sought after audience in the affluent marketplace today.

Circulation and Distribution

Over 30,000 copies per issue directly to Western Canada's most affluent and influential consumers. Using a combination of targeted direct mail to million-dollar plus homes, exclusive hotels, airline and resort partnerships, inserts in the Globe and Mail to premium neighbourhoods, and select national newsstands, Dream House Magazine's controlled distribution guarantees your message reaches the right audience.

Targeted Direct Mail

Dream House Magazine updates our direct mail circulation list with every issue. Our list of affluent homeowners is one of the most sought after in Western Canada. We utilize a combination of Stats Canada data, MLS real estate data, and exclusive partner resources to deliver the wealthiest demographic in Western Canada. Distribution Partnerships GLOBE AND MAIL (SELECT BC AND ALBERTA) The Globe and Mail ranks #1 for Canadian national newspapers. The Globe and Mail continues to dominate national readership by a commanding measure and for this reason Dream House has chosen to partner with the Globe and Mail for a portion of our distribution, and to support our direct to home distribution.

Newsstands (National)

Dream House Magazine can be found on major newsstands across the country. Dream House supports our newsstand distribution with POS promotions on select issues throughout the year. Each of our two specialty issues (Spring and Fall) receive an extended 4 month newsstand shelf life, and benefit from in-store promotion and premium positioning.

Partnerships
(Local, National, AND International)

A key strategy in building our distribution network is our partnership development program. We are constantly evolving this channel to reach affluent consumers through partner brands and outlets including:

• many of Western Canada's premium hotels and resorts where Dream House is exclusively distributed in executive rooms and suites
• professional associations such as architects, interior designers,
  developers and custom builders
• luxury real estate agents and brokers
• Air Canada Distribution in Maple Leaf Executive Lounges worldwide
• select private airlines including Bombardier
• Forbes Magazine's top executives (North America)
• Top 100 company executives in B.C., Alberta, and Toronto.
• Scotia Bank and RBC Wealth Management clients